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赚钱思路研究 | 学习笔记(四)暴露

  • 2026-05-27 02:43:05
赚钱思路研究 | 学习笔记(四)暴露

Day4 2.16-2.28

关键词：暴露。

要赚钱，就要被人知道，就要把自己暴露出去。这个自己，既可以是联系方式、也可以是品牌信息，还可以是产品介绍、人物形象。请你以你在生活中看到的一则广告为例，试分析对方是采用什么样的“暴露”策略的。另外，如果你要赚钱，你会选择在哪些地方暴露什么样的信息？
请直接在作业中提交你的回答（参考2.18、2.20、6.24）
>>> 2022
以S的推文《朋友给你寄礼物，收到时发现邮费到付，你会开心么？》为例。
从一个有争议且有趣的问题出发，引发人关注并点击。
然后，以一则图片显示心理效用度的变化，也即“同样的额度的变化，损失会比收益带来更强烈的感受”。得到另一个令人耳目一新的解题思路。然后引至保险学阅读的报名链接。这种“暴露”，一方面体现保险学本身的有趣之处、与生活相关之处，另一方面也潜在体现出作者已经内化了书本内容并且有能力把这一期带好。
如果我要赚钱，可以在知乎或其他MTI考研社群暴露我的英语能力和成绩，取得的成就，如保送上外高翻之类。同时也可按情况发布相关的经验贴、个人成长贴。联系方式也可通过公众号的形式先引流。
>>> 2026
（一）请你以你在生活中看到的一则广告为例，试分析对方是采用什么样的“暴露”策略的
某线下服装店在门口张贴告示，大致意思为“付定金25元，试穿衣服，可线上买同款任意对比。对比后，如觉得线上更满意，退回衣服，定金全额退回；觉得线下更满意，定金可以抵购买价格”。
通过如此自信的“暴露”方式，将自身产品的质量优势自然凸显。这一告示被路人拍照发到小红书，评论区纷纷对这家店产生极大的兴趣，简单一句话，营销效果却极强。
（二）如果你要赚钱，你会选择在哪些地方暴露什么样的信息？
WHERE
如果我要赚钱，我会选择在当下处于发展上升期、流量大的平台，比如小红书、抖音等。
WHAT
我会选择分享有价值的生活技巧/经验/好物。
始终认为，赚钱的本质是提供给别人“价值”，并收获与之对应的回报。
信息本身，应当是自己的成功案例，以及所有能体现自身“专业”的内容。比如产品的深入分析对比或用后体验等。只有建立“专业”的角色认知，才能让大家信“你”，进而信你的交付物。
从我目前的小红书账号数据看，确实能够发现：数据爆了的，都是因为我分享了解决某个问题的方法，而全网对此的经验贴非常少。或某个经验分享，足够具体又有实操性，切中特定人群的需求。
...
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  135. /yingpanguazai/ssd/ssd1/www/no.67808.cn/vendor/topthink/framework/src/think/contract/TemplateHandlerInterface.php ( 1.60 KB )
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  138. /yingpanguazai/ssd/ssd1/www/no.67808.cn/vendor/topthink/think-template/src/template/contract/DriverInterface.php ( 0.86 KB )
  139. /yingpanguazai/ssd/ssd1/www/no.67808.cn/runtime/temp/6df755f970a38e704c5414acbc6e8bcd.php ( 12.06 KB )
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  1. CONNECT:[ UseTime:0.000869s ] mysql:host=127.0.0.1;port=3306;dbname=no_67808;charset=utf8mb4
  2. SHOW FULL COLUMNS FROM `fenlei` [ RunTime:0.000844s ]
  3. SELECT * FROM `fenlei` WHERE `fid` = 0 [ RunTime:0.000342s ]
  4. SELECT * FROM `fenlei` WHERE `fid` = 63 [ RunTime:0.000301s ]
  5. SHOW FULL COLUMNS FROM `set` [ RunTime:0.000527s ]
  6. SELECT * FROM `set` [ RunTime:0.000204s ]
  7. SHOW FULL COLUMNS FROM `article` [ RunTime:0.000499s ]
  8. SELECT * FROM `article` WHERE `id` = 490985 LIMIT 1 [ RunTime:0.000422s ]
  9. UPDATE `article` SET `lasttime` = 1779823033 WHERE `id` = 490985 [ RunTime:0.004677s ]
  10. SELECT * FROM `fenlei` WHERE `id` = 65 LIMIT 1 [ RunTime:0.000211s ]
  11. SELECT * FROM `article` WHERE `id` < 490985 ORDER BY `id` DESC LIMIT 1 [ RunTime:0.000402s ]
  12. SELECT * FROM `article` WHERE `id` > 490985 ORDER BY `id` ASC LIMIT 1 [ RunTime:0.000322s ]
  13. SELECT * FROM `article` WHERE `id` < 490985 ORDER BY `id` DESC LIMIT 10 [ RunTime:0.005097s ]
  14. SELECT * FROM `article` WHERE `id` < 490985 ORDER BY `id` DESC LIMIT 10,10 [ RunTime:0.010975s ]
  15. SELECT * FROM `article` WHERE `id` < 490985 ORDER BY `id` DESC LIMIT 20,10 [ RunTime:0.001563s ]
0.228273s